What Is the Most Difficult Aspect of Running a Business


What Is the Most Difficult Aspect of Running a Business

It’s important to focus on the success stories when you’re thinking about starting a business. Any venture should be started from a place of optimism and positivity, after all. However, it would be wrong to only focus on the good things. You can stay positive and also be aware of some of the more difficult aspects, too. Indeed, this is the recommended path to take, since it’ll make the less positive aspects easier to manage if and when they arrive. With that in mind, we’ve put together a few of the more challenging things business owners encounter.

Fear of Failure

They say you shouldn’t be ruled by fear, and of course, they’re correct, but sometimes, what can you do? When you’re sinking your time, energy, and money into a project that may or may not work, it’s normal that you’re going to have concerns. So really, the best advice isn’t to just ignore fear. The best advice is to use your fear as a weapon in your arsenal. A little bit of fear can push you to work that little bit harder. Of course, don’t let it cripple you. You’ll need to take chances from time to time if you’re going to succeed!

Managing Others

When you got your business underway, you probably thought about all the things that you can do to push it forward. You surely have confidence in yourself. But when you’re running a business, one of the more difficult aspects is trusting other people, your staff. There’s only so far you’ll be able to go when you’re by yourself. As well as understanding how to hire correctly, you’ll be helped by figuring out your leadership style. Some people never give this a second thought, and it ultimately shows.

The Additional Tasks

You want to get on with doing the tasks that will push your business forward. Alas, sometimes it feels like you’re doing everything, but that’s, all because of the many additional tasks that are involved with running a business. There’s paperwork, money matters, and so forth that have to be handled. You can reduce the amount of time these jobs take up by having the right tools and working with other people. For your business accounting, you can look at QAccounting.com. For your legal matters, you can outsource the work to a business lawyer; you can also do this with your marketing and even hiring processes if you wish.

Juggling Responsibilities 

Nobody can devote all their time to their business. After all, you’ll have other responsibilities that require your time and energy too, especially if you have a family. One way to manage this is to have set times that you dedicate to each responsibility. You could have set hours for your business, for example. This is also a way to manage your energy levels, which can take a dip if you’re not careful. Make sure you’re setting some time aside to do nothing but rest and look after yourself — it’ll serve you well in the long run.

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Don’t Let These Problems Ruin Your Small Business


Don't Let These Problems Ruin Your Small Business

Running a small business is a serious undertaking. Of course, that’s not to say that it isn’t hugely exciting and rewarding because it is, but that doesn’t mean you should ignore just how much work you’ll need to put in. This is especially true for a startup where you a) don’t have that much experience in the business world, and b) are usually working with a pretty small team, perhaps even on your own. This means that it’s pretty easy for mistakes to slip through the cracks. Mistakes that get made in the early stages of a business’s life can have some serious and long-reaching consequences in the future. Fortunately, a lot of them are relatively common and, once you know what they are, they’re pretty easy to avoid. With that in mind here are some of the most common startup mistakes and how you can make sure that you don’t make them.

Overdoing your marketing

Now, this is not to say that marketing isn’t a massively important part of any business because, of course, it is. The issue that a lot of startups run into however is that they assume that by throwing out at much marketing as possible then they’re definitely going to bring in the maximum number of customer. This is not only incorrect but ends up being a serious waste of time, energy, and money. Instead, what you should do is to make sure that you’re marketing precisely and effectively. The only way to make sure that you’re doing this is to do your research. Figure out who your target customer and what the most effective marketing methods are to connect with them.

Neglecting your IT

This one is especially true for smaller startups who assume that a well-managed IT infrastructure isn’t something that their business really needs. In the age of DIY online businesses, it’s easy to assume that you don’t need any support to get by, but that’s simply not true. Without well-managed IT solutions, like the kind provided by, you’re going to end up hitting roadblock after roadblock. Click here to find the kind of IT support you need. Ironically if your IT isn’t up to scratch, then the issues will only get more pronounced as the business grows and the strain on your infrastructure increases. By setting up your IT services early on, you avoid any delays or problems further down the road.

Getting too ambitious

It’s important to look to the future, and it’s just as important to think about growing your business, but that doesn’t mean you should let your reach exceed your grasp. Far too many startups end up getting into trouble because they try to grow too fast in a way that ends up being unsustainable. They simply can’t handle the increased expectations and responsibility that comes with running a larger business. Instead, make sure that you’re always working at a level that your business can actually sustain, otherwise you could end up in some serious trouble.

The reality is that you have to be willing to understand the challenges that come with trying to run any kind of business, no matter the size. Otherwise, you’re just going to end up getting buried in unexpected problems.

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Top 10 Business Books Recommended For Parent Business Owners


Top 10 Business Books Recommended For Parent Business Owners

1

The Multi-Hyphen Method 
Emma Gannon

2

Company of One: Why Staying Small is the Next Big Thing for Business
Paul Jarvis

3

Deep Work: Rules for Focused Success in a Distracted World
Cal Newport

4

Money: Know More, Make More, Give More: Learn how to make more money and transform your life 
Rob Moore

5

You Are a Badass at Making Money: Master the Mindset of Wealth: Learn how to save your money with one of the world’s most exciting self-help authors
Jen Sincero

6

Profit First
Mike Michalowicz

7

Business Is Personal: Be the Leader of Your Life and Business
Penny Power

8

Everything is figureoutable: One Simple Belief to Create Unstoppable Success
Marie Forleo

9

I Am My Brand: How to Build Your Brand Without Apology
Kubi Springer

10

The Subtle Art of Not Giving A F*ck: A Counterintuitive Approach to Living a Good Life 
Mark Manson

 

*Affiliate links are included, this means I will receive a commission for products you purchase through my links, at no additional charge to you. All of the products I recommend are things I have used myself and love.

5 Benefits of Strategic Planning


5 Benefits of Strategic Planning

If there is one area that all the businesses seem to struggle with, it’s strategic planning. The ability to precisely and coherently make plans is critical for success in a variety of different areas, and strategic planning is a unique necessity all its own.

As a parent business owner, there are a lot of benefits to come from strategic planning that you’re going to want to find out. To try and help with this, we are going to take a look at five of them here and now.

Increased Efficiency

We perform best when we have a plan. A clear goal helps to channel resources effectively and efficiently, and ensures that nothing is wasted. Strategic planning allows for the transparent deployment of a long-term strategy, which serves as a guide for how to proceed. You have the direction, and you have the tools, so nothing is stopping you from pushing on forward.

A Crucial Sense of Direction

A sense of direction is critical. If you don’t know where you’re going, how can you expect to move forward? All businesses have a goal, a destination they want to reach. One of the advantages of strategic planning is that it becomes easy to chart a course. You can know where you’re going, what the road may have ahead. That information is critical and will help you out many times.

Improved Durability

The real test of any businesses how durable it is. We all think that our companies will march on forever, gaining more speed and power as they go. However, that is no way is the case. There are instances where a company starts to fracture under stress when they find the challenges to be too significant. Strategic planning allows for a more durable enterprise and ensures that you, as a parent, have a secure and stable company.

Better Profitability

A dedicated strategic plan can yield many benefits for a business. You have access to market trends, interactions with customers, and a selection of data to look at and extrapolate information from. It helps to increase profitability because you’re generating reports about every facet of your business. This naturally leads to more targeted advertising and more focused efforts.

Proactive Mentality

Perhaps one of the most important benefits of a strategic plan is that you become a proactive force instead of a reactive one. So many businesses fall into the trap of waiting for something to happen and then reacting to it. However, being proactive in how you run your company means that when a situation occurs, you’re not afraid. Instead, you’re ready to deal with it, having already put the correct pieces into place on the board.

In conclusion, there are many benefits to strategic planning for a business. As a parent business owner, you have to take every measure possible to ensure that the future of your company is secure. As you lack the considerable financial backing of major corporations and the legal expertise of many organisations, you have to be careful about how you operate. Strategic planning is a core resource which allows you to make informed and sensible decisions about the direction of business takes, so it’s well worth taking the time to start developing a cohesive plan now.

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Top Tips For Creating A Healthy Workplace For Your Employees


Top Tips For Creating A Healthy Workplace For Your Employees

Creating a healthy workplace environment is essential for ensuring your employees are happy, and productivity levels stay high. The most common thing that motivates and influencers your employees is their happiness so, providing a clean, positive working environment ensures that you’re helping them to be as productive and efficient as they can be. It can be surprising how much a workplace environment can affect your businesses overall performance, so it’s key to make sure this is one of your priorities. It not only helps with sales and employees motivation it can also help you to reduce costs and staff turnover.

What Exactly Is A Healthy Workplace Environment?

When thinking about health, most people’s thoughts will focus on the medical side however you should also be looking at the overall workplace and even the surroundings. There are three key areas to focus on when creating a healthy environment for your employees these include:

  • Workplace culture- Every company is going to have a different workplace culture that will determine it’s valued and it creates an overall standard that its employees follow. When you successfully create a positive, healthy and happy work environment that is being practised by your employees and yourself you will find that the workplace you’re providing is naturally healthier and flows well. This is because it is little for people to get upset or unhappy about. Having a great company culture can help to keep productivity up and help to retain the best, happy workers as happy employees tend to more loyal and stay with you for the long haul.
  • The Environment And Health And Safety- To be able to provide a healthy work environment, which means you need to think about the physical environment that you’re providing. Whether it’s the workshop, factory floor, storage area, office or home office set up, it’s important to consider the environment you’re providing and the health and safety involved. Safe and valued employees are happier and healthier. Simply providing the security of areas such as basic health and safety training, internet security and risk assessments can help to make your employees feel valued and cared for. At the end of the day, nobody wants to work in an unsafe environment that they are worried about on a daily basis.
  • Health And Lifestyle- If you look after your employees they will look after you. It has been proven that employees who feel like they’re looked after are more loyal and focused in their workplace. Your employees are your best asset, so this means you should be looking after them as a priority. Putting the effort into your employee’s wellbeing can help to encourage increased productivity, increased employee retention, reduced sick leave, reduced workplace accidents and promote better teamwork and who wouldn’t want that? You can help your employees to create and maintain a healthy lifestyle and to reduce any unhealthy and/or life-threatening habits that they may have. Try offering a reduced gym package or promote activities that encourage a healthy lifestyle. A healthy employee is a happy employee.

Easy Ways You Can Create A Great Workplace Environment 

It’s no secret that a healthy, happy and well looked after employee is a productive employee so you should make sure you focus on achieving this whenever possible. It’s been proved that people who enjoy their jobs, find their workplace to be pleasant and the work to be engaging is more loyal, productive and healthy. It’s in the best interests of your business to make sure you are providing a great workplace environment otherwise it could start to affect the quality of work produced, you could lose qualified staff, and you could create a negative atmosphere that demotivates your staff. Some of the ways that you can create a positive work environment include:

  • Appeal To All Personalities– It’s important to try and engage with each different personality within your office. Every business will have a combination of characters, and what works to motivate each employee is going to be different, not all employees respond to the same and may not necessarily find certain approaches helpful. You should make the effort to get to know your employees and find out what approach is best for them. Not only will you get a better response from them you will find that they’re left feeling more valued and appreciate your efforts.
  • Be Positive About Wellness-  As a business owner it’s in your interests to think about and care about the wellness of your employees, This means that it is also important to promote it and be positive about it.  You can encourage the health and wellness of your employees by providing incentives such as reduced rates for the gym, holding an exercise class once a week and allowing them time to attend or getting involved in government schemes such as cycling to work. This not only encourages a healthy lifestyle for your team but also allows them the opportunity to get to know their workmates and build good team foundations.
  • Healthy Eating- Encouraging healthy eating doesn’t mean that you’re asking your team to lose weight, promoting strict diets or restricting their options when it comes to food. It’s all about promoting a healthy lifestyle and providing the educational facts behind the benefits of doing so. Healthy eating is known to increase productivity, energy levels, lift moods and improve your health, so it’s definitely an area you should be concerned about as a business owner. It’s important to make sure you’re allowing enough time for your employees to have a proper break and sourced food that’s going to fuel them for the days work. Make sure you are providing an area that is clean and well equipped with essentials items such as cutlery, a microwave and a kettle. You could also think about providing a healthy lunch once a week or introduce fruit bowls for the teams.
  • Clean And Comfortable Office– It goes without saying that working in a clean and comfortable office is going to be better for your employees than working somewhere that is messy, cluttered and not looked after. The state of an office can have a huge effect on the mood and productivity of your employees. Even if your office does not get sunlight, isn’t the newest building or the largest you should try to make an effort to provide a relaxing atmosphere including comfy furniture, correct working equipment and think about things such as plants and natural lighting.
  • Offer Incentives- Part of creating a healthy workplace means keeping your employees happy, a great way to do this is to offer incentives. Whether it’s discounts on products, a great pension scheme or the opportunity to build up more holidays offering something in reward for hard work pays off. Have a look here for 25 Employee Incentive Programs That Actually Work.
  • Treat Everyone As Equals- Regardless of an employees position within a company they should all be dealt with in the same way. If a supervisor is constantly late or is missing deadlines then it should be taken just as seriously as it would be if you were dealing with an apprentice or new starter. If any policies change every employee should be told about it and has the right to treat the same.

Creating a healthy work environment doesn’t have to be hard work or time-consuming. A healthy work environment not only improves productivity but reduces costs related to employee turnover.

Do you have any tips or advice that you can share about creating a healthy workplace for your employees? Please share them on Twitter @Parentsinbiz

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3 Tips to Break Through Mindset Blocks in Business


3 Tips to Break Through Mindset Blocks in Business

Here is the problem that you will face when running a business. Something a lot of people don’t realise is that when it comes to mindset blocks, there can be a lot of things stopping you from reaching your best.

As a parent entrepreneur, time is even more precious. Therefore, you have to work past these problems quickly. Thankfully, this is completely achievable if you know how to overcome mindset blocks. Let’s look at three tips here and now.

Find a Different Perspective 

Perspective is so important. You have to be able to look at things in a different way to solve problems. Sometimes, our viewpoints as individuals aren’t the best reference points for making a judgement or solving a problem. Therefore, it could be really important to look at your business from the perspective of an outsider.

By learning how to look at the situation in a different way, you can learn how to work past a mindset block, because it doesn’t exist for the person you are looking at the situation as. When you take away the inside viewpoint, and the investment of the owner, you sometimes find a solution.

Take a Creative Holiday

It’s safe to assume that as a parent business owner, the chance for breaks doesn’t come around that much. When you’re not working, you’re looking after your kids. However, this doesn’t leave any time for you. You don’t get to recharge your batteries and refocus your mind.

You need to take a creative holiday from time to time. It just needs to be a few days away from the office and away from the demands of your business. It might give you the inspiration that you need to break through the mindset block if you’re doing something completely different.

Develop Small Habits

Small habits can be a godsend. You often underestimate them and don’t think they’ll be any help to you, but cultivating a small habit that you can do every day can be a real help. It’s these consistent effort that yield the biggest rewards because you convince yourself slowly that you can overcome this block.

Start by doing tiny things every day. They could be taking five minutes for yourself, or it could be answering all your emails first thing. Whatever you do, be consistent with it. It should start to help you overcome your block by convincing your brain that change is possible.

In conclusion, there’s a lot of things that you can do to overcome a mindset block within your business. They can be a massive issue, and a lot of people don’t know how best to tackle them. However, if you are consistent and determined, you’ll soon find that you don’t need to make a grand sweeping gesture or anything. The best results can come from doing small things and pushing yourself to be better than before. You can do anything you need to do, just make sure that you are trying your best and that you don’t give up.

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*Affiliate links are included, this means I will receive a commission for products you purchase through my links, at no additional charge to you. All of the products I recommend are things I have used myself and love.

How to Overcome Mindset Blocks


How to Overcome Mindset Blocks

Mindset block can be a particularly damaging thing. It’s natural to want to push forward and strive for the best, but when you have a mindset block it’s difficult to do that. When you’re a parent entrepreneur, it becomes even more challenging because you have to try and overcome this block at the same time as doing everything else, like looking after your kids and running a business.

To try and give you a hand with this, what we thought we would do is take a look at some of the different things you can do to make sure you overcome a mindset block when it strikes.

Identify The Problem

The first thing that you’re going to want to try and do is identify the problem. A mindset block can be a tricky thing, but finding the source is the best way to make sure you overcome it.

This involves some introspection. You need to look deep within yourself and identify what the problem is. What can’t you visualise? What piece of the puzzle is inaccessible to you? If you don’t know what the mindset block is, you can’t begin to break it down. If you’re struggling, try talking to a partner or a trusted friend. They might be able to help you out.

Take a Small Action

Okay. So you’ve identified the problem. You understand what the mindset block is, the form it’s taken. But how do you go about breaking that block, and overcoming the challenge that has been put before you?

Well, what we find is that small, consistent actions are the best way to overcome mindset blocks. Let’s take an example, and say that your mindset block is going out and socialising. You’ve been raising your kids for all these years, you’re running a business, and so you don’t know if you can make time for social interactions any more. A small, consistent action might be just to go and get a coffee every day. Or wander down to the local shop every other day. It’s just about doing something that slowly starts to break down that block.


Reward Yourself and Do More

The final step of the process is to reward yourself. You have made a deliberate effort to change the way that things are at the moment. That is incredible. Well done! Reward yourself with something that you think will make you happy. You have to celebrate these little successes if you want to tackle the big stuff.

And speaking of the big stuff, it’s time to do something else. Identify another small and consistent thing you can do to overcome the mindset block. Incorporate it into your daily routine, and move on. Keep pushing in the right direction, and you will get past this.

To summarise, getting passed a mindset block is a difficult thing to do sometimes. We are not denying that they can have a profound impact on a parent entrepreneur. But you have to try and keep pushing. You have to try and be brave. Only you can overcome this barrier. You can get support from your friends and family, and we encourage you to do that, but the final push is down to you. And you can do it, but you just have to believe in yourself first.

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*Affiliate links are included, this means I will receive a commission for products you purchase through my links, at no additional charge to you. All of the products I recommend are things I have used myself and love.

5 Benefits of Using Grammarly in Your Business


5 Benefits of Using Grammarly in Your Business

Grammarly is a writing tool that has seen a lot of use in the last couple of years. It started life as a useful add-on but has since become a mighty behemoth that many use all the time.

For a parent business owner, Grammarly can be an incredible tool. It offers a lot of benefits, and you should think about using it. Here are five reasons why.

Corrects Spelling and Grammar

The main benefit of Grammarly is that it corrects your spelling and grammar mistakes. As a business, you will be taken more seriously if everything you do has a professional edge. Spelling and grammatical errors are not a good look for anyone. Grammarly can help correct them as you type, so you’ll know that anything you send to clients or customers is correct from a technical perspective.

Enhances Your Writing

As a parent, you don’t have a lot of time to write content or update the descriptions for your services. There are a lot of adjectives and words that will enhance your writing, but you do not have time to think of them.

Luckily for you, Grammarly does, and it helps to enhance your writing by making these suggestions in seconds. You can find what you need in terms of sophisticated adjectives quickly.

Plagiarism Checker

Plagiarism is a trap that a lot of businesses fall into without realising. There are so many documents on the internet that a lot of common words and phrases have been used a dozen times. While this is not usually an issue, you will find that it can be challenging when you consider things like sales pitches or product specifications. Grammarly helps you to avoid that issue and checks your work against millions of web pages to ensure you aren’t plagiarising anyone.

Reliable Checking

Going back to the theme of parent business owners not having masses of time, the need for a reliable writing tool is paramount.

Grammarly is a very reliable tool if you have an internet connection. It consistently provides a high level of editing while delivering consistent standards. You can imagine this makes it accessible.

Quick and Easy Services

One of the best parts of Grammarly is that it is quick. When you put a document into the checker, it reads it and generates a report of possible changes in less than a minute. You can start correcting almost instantly, which helps for speedy content creation and replies to people.

To summarise, it is easy to see why people choose to use Grammarly in their business. It offers an incredible set of services to polish content and makes it more professional. You need to understand that Grammarly is made for convenience. People use it because it makes their lives better. As a parent business owner, having a tool like this makes all the difference. You get access to so many different resources for improving your writing, and it’s well worth investing in.

How to ask for help

 

*Affiliate links are included, this means I will receive a commission for products you purchase through my links, at no additional charge to you. All of the products I recommend are things I have used myself and love.

 

How to write content your readers will love


How to write content your readers will love

Content creation is not always easy, and we understand that. There is a lot that you have to think about when you want to make incredible pieces for your readers to see. For service and product-based businesses run by parents, this is especially tough. You need to stay relevant while creating useful content.

Thankfully, there are a few things that you can do to make sure that you are writing content that your readers will love. To try and help you out, we’ll be covering a few of them below.

Create Helpful Content

One of the biggest mistakes that you can make is to try and focus on content which isn’t going to help anyone in the long run. You might not think it’s particularly essential at first, but your blogs and articles need to tell the reader something that they do not already know.

For example, a review of one of your products or a guide to choosing the best item for their needs out of a selection is a robust content idea. Not only is it informative, but it also helps to establish you as an expert in your industry.

Correct All Spelling and Grammar Mistakes

Making content that readers will enjoy means that you have to be precise when you write. There are many different styles of prose, and languages do tend to allow a lot of variations, but you need to be concise and accurate with how you write.

It’s best to reread what you have carefully created and check for glaring errors. If you find them, correct them. Never publish something that you have not double-checked first because that won’t look good on you as a business.

Avoid Irregular Posting

One of the significant problems that a lot of companies have is knowing when to post new content. If you post too much, you run the risk of a dip in overall content and a lack of topics to talk about after a while. However, posting too infrequently means that people won’t make an effort to keep up with what you have to say. It is difficult to find a balance, but it is something that you have to do.

We recommend aiming to pick a day to update each week. That way, your readers can get into the habit of checking your website for a new blog post or article, which you can then pair with advertisements. It’s also suitable for parents who don’t have time to update every day!

Overall, these are just some of the things that you can do to make sure that you are posting content that your readers will love. It’s not easy by any means, but it can be in your best interest to get the content part of your website sorted. You want to appear as more than just a company because it helps to show people that you care about them. Content is an excellent way to do this – you form connections and build relationships with customers, which makes them do business with you more often.

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Are People Taking Your Business Seriously?


Are People Taking Your Business Seriously?

Starting a business is always going to be a pretty significant challenge, no matter who you are. That’s something that pretty much all of us are fully aware of. However, the modern era has made it easier than ever for anyone to set up a small business of their own. The trade-off from that, though, is that a lot of potential customers assume that small or home-based businesses simply aren’t worth their time in the same way as larger, more established ones. This can often be an incredibly difficult hurdle for smaller businesses to get over. However, there are things that you can do. With that in mind, here are some ways that you can ensure that people take your business seriously.

Branding

Branding has always been an essential part of making any kind of business really successful, and that’s only become truer over time. There are so many businesses out there that trying to figure out which ones are right for them can leave customers feeling stressed and confused. This means that they often have to focus on the surface elements of a business. This might seem a little shallow, but the reality is that customers just don’t have the time to research every business out there. You need to make sure that your branding lets them know that yours is the business that they need right away.

Web design

There’s no doubt that you need a website in the modern era. Without one, you may as well not have a business at all. However, it’s not just a matter of having a website, you have to have a website people are going to want to visit in the first place. If a customer comes across your website and it’s ugly, hard to navigate, and generally looks amateurish, then they’re going to assume that your business is just as amateurish as well. Hiring a professional web designer is often the best option if you’re not someone with a significant amount of experience in this field.

A virtual mailbox

Despite the fact that many of them can be truly amazing, a lot of customers can feel a little odd about home-run businesses. They assume that they’re somehow less professional than larger businesses run out of offices. This is where places like https://physicaladdress.com/ can be so useful. They allow you to present your business in a way that makes potential customers feel like it’s more established and legitimate. Your work was always going to be great, but this way, customers are far more likely to give it a chance.

It’s also important to remember that your business’s size doesn’t need to be a disadvantage. In fact, it can often be one of the best tools in your toolbelt. Modern customers want businesses that they can trust and connect with, and it’s often far easier to achieve that when your business is smaller, and they can see the human element in it. A large corporation can often feel too big to connect with in any meaningful way. This means that you’ll be able to create connections with your customers that big businesses simply wouldn’t be able to.

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